What is ODISEE

Opportunities for Diversity & Inclusion in Sport, Entertainment & Education

Who is ODISEE?

Sara Matthews FCIPD CMgr-MCMI

  • Director @ ODISEE (established in 2021)
  • +20 years experience in HR
  • Senior director level experience in FTSE 120 & elite sporting environments
  • Proven track record in managing & delivering change
  • Award winning delivery in engagement & communications, leadership in benefits & HR excellence

Experience in people management across retail, e-business and sport. Previous organisations include management positions in Staples Office Superstores and Wickes Building Supplies and senior management and leadership positions in Travis Perkins, Ladbrokes Coral and Chelsea Football Club.

Specialisms in people management include reward, engagement and recognition; resourcing and talent attraction; strategic people management; organisational culture and values; and diversity and inclusion strategies in the workforce. 

Panellist, Podcast guest and Mentor within HR and Sport.

Non-Executive Director at Netball Scotland.

Includability Ambassador.

About Us
About Us


  • Runner up ‘Most effective use of a voluntary benefits plan’ 2009 Employee Benefits Awards
  • Winner of ‘Best communications strategy for more than 5000 employees’ 2009 Employee Benefits Awards 
  • Runner up ‘Most effective benefits strategy’ 2009 HR excellence awards 
  • Winner of ‘Most compelling motivation scheme’ 2009 HR excellence awards 
  • Winner of ‘Award for excellence in HR through technology’ 2009 Personnel Today awards 
  • Winner of the  ‘Most effective motivation or incentive strategy’ and the overall ‘Grand prix’ title at the 2010 Employee Benefits Awards
  • Runner up ‘Compensation and Benefits Professional of the Year’ 2010 Employee Benefits Awards 
  • Winner of Ladbrokes Most Inspirational Leader
  • Winner of ‘Excellence in HR leadership’ 2020 Access Awards 

Delivering Value & Solutions

Relentless focus to develop and sustain a culture of diversity and inclusion

"I have worked with Sara for a number of years and her passion for sport coupled with a strong HR background and a relentless focus to develop and sustain a culture of diversity and inclusion in the workforce has been a game changer. Her approach is always collaborative, energetic, engaging and responsive. It’s been a great partnership."

Emma Hayes, OBE

Delivering transformational diversity and inclusion solutions

"As a leader with experience in commercial, elite and grass roots sporting environments Sara has demonstrated a real understanding of the breadth of challenges in people management. Using this knowledge and a passion for sport she has worked closely with all levels of the organisation to deliver transformational diversity and inclusion solutions which are sustainable, proactive and culturally embedded. Using data and insights coupled with experience and pragmatic thinking, Sara balances the short and long term people and business needs to create focussed and achievable strategies and action plans to support businesses achieve their D&I goals."

Guy Laurence, Former CEO Chelsea Football Club

We find EDEI solutions

Through our range of tried and tested, bespoke services we can work alongside you to solve your EDEI challenges and build an even better EDEI strategy. Contact us today to find out how we can help you.


By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.